DemandCurveMarketing
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BI Case Study.

Challenge

The Customer was in search for software companies who could integrate their Analytics software and dashboards within the platform. This would mean companies who regularly deal with a lot of data for their customers as well as data as a part of their service.

Solution

DCM helped the customer by identifying and delivering a comprehensive database of Software companies and ISVs who:

  1. Are Data Providers to their customers.
  2. Marketing Campaign Software
  3. Database as a service companies
  4. Small CRM and UcaaS companies who provide dashboards to their customers

Results and ROI

The Customer was able to increase their market share in the software industry by onboarding new clients who would use their solution integrated with their platform.

Key solutions

  • Identification of the Software and Data companies who need the analytics embedded to their platform

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